Enterprise resource planning (ERP)
It is a process used by companies to manage and integrate the important parts of their businesses. Many ERP applications are important to companies because they help them implement resource planning by integrating all of the processes needed to run their companies with a single system. An ERP system can also integrate planning, purchasing inventory, sales, marketing, finance, human resources, and more. ERP is an easy way to share information within the organization in an effective way. The best feature of ERP is a shared database that supports multiple functions used by different business units. ERP helps you eliminate redundant processes and systems, dramatically lowering the cost of doing business overall.
Customer Relationship Management
CRM stands for “Customer Relationship Management” and refers to all strategies, techniques, tools, and technologies used by enterprises for developing, retaining and acquiring customers. CRM ensures that every step of the interaction with consumers goes smoothly and efficiently in order to increase the overall profits. CRM allows businesses to focus on their company’s relationship with customers, colleagues, suppliers etc. Since CRM provides easy access to data, it also becomes much easier for users to collaborate on different processes and increase productivity. Another strong argument in favor of CRM is that it is suitable for any business size.